Protecting Your Trademarks in the Global Marketplace

trademarks

In today’s global economy, businesses must have a strategy for protecting their trademarks both domestically and internationally. In this webinar, Brooks Kushman shareholders Robyn Lederman and Kristin Murphy provide practical guidance on best practices for managing a comprehensive trademark portfolio within the confines of any budget. Panelists discussed prioritizing ‘must do’ ‘should do’ and ‘want to do’ in the selection, filing, maintenance, and enforcement of marks, as well as how to manage costs and local counsel.

Topics discussed include:

Corral your Trademarks
What is the Budget – Manage Costs
Secure Rights in the Jurisdictions Needed
Manage Use and Collection of Evidence to Prove It
Prevent Unauthorized Use
Paring Down the Portfolio (Trademark Audit)

Related Webinars

Webinar

2024 PTAB Year in Review: New Procedures and Potential Changes Impact AIA Trial…

Listen

Webinar

Year in Review: 2024 Intellectual Property Litigation

Listen

Webinar

Navigating the Evolving Landscape of Cybersecurity, Data Privacy & AI Compliance – A…

Listen

Webinar

Saving Money on Patent Prosecution: How Data-Driven Modeling Lets You Cut With a…

Listen

Webinar

Best Practices for Managing Your Company’s Trade Secrets

Listen

Webinar

Cybersecurity Insights and Trends for Small Businesses

Listen

Webinar

2020 Cybersecurity and Data Privacy Year in Review

Listen

Webinar

PTAB Year in Review: New Designated Decisions and Procedures Impact AIA Trial Strategies

Listen

Webinar

Cybersecurity and Data Privacy Year in Review: Major Breaches, Changes in the Law,…

Listen

Webinar

PTAB Year in Review – Designated Decisions, Constitutional Challenges, and AIA Procedures

Listen